Finalists for the Awards are who judges consider to have a very tight and effective client/outsourcer relationship based around clear goals, mutual respect and a high quality multilingual operation with an engaged workforce.

Bulgaria's leading call center 60K has been officially named "highly commended" in the category Best Outsourcing Partnership of 2011 at a glamorous European Call Center Awards ceremony held in the London Hilton on Park Lane. 60K is coming second only to Sitel/Lifescan, two of the biggest companies globally. Other finalists who came in behind 60K were Firstsource & Giffgaff, Gem & Cisco, City Park Technologies & American Express and Ventura & RSPCA.

The European Call Centre Awards formally recognize professional excellence across Europe. Now in its 16th year, the Awards have become a firmly established annual event rewarding the individuals and companies that have made a real impact over the previous 12 months. The Awards are also the sister event to Europe's number one exhibition Call Centre & Customer Management Expo held on October 11-12, which runs at the Earls Court Olympia on the two days surrounding the Awards night. The Head of judges Claudia Hathway defines this expo and awards as "the best and the brightest the industry has to offer."

There were 14 categories to recognize the teams, individuals and the innovation projects within the call centre. Bulgaria-based company 60K was represented by Jonathan Gladwish (CEO) and Ivan Ivanov (COO) along with their guests from two of their Major Clients: Thomas Cook and Be. 60K/Be (part of O2 in UK) were highly commended for their partnership at the gala ceremony, attended by representative of the global business world and over 200 exhibitors:

"This commendation is a reflection of the strong relationship we have with Be. This has been developed over the past three years and 60K feel, and are treated as an extension of Be's organization. Both Be's management team and 60K's staff always put Be's customers first and are renowned in the industry as providing ‘Amazing Customer Service', which is thanks to the dedication and efforts of all involved!" mentioned Jon Gladwish. This recommendation together with the other four awards that 60K has received in the first three years of its existence, establishes the company as a force to be reckoned within the outsourcing marketplace.